An Introduction to Social Media Marketing (Bog, Paperback / softback, Engelsk) af Alan Charlesworth

An Introduction to Social Media Marketing

(Bog, Paperback / softback, Engelsk)
Forfatter: Alan Charlesworth

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Beskrivelse

An Introduction to Social Media Marketing is the first textbook for students that offers a step by step guide to social media marketing. Mirroring its sister text, Digital Marketing: a Practical Approach, this book is grounded in solid academic underpinnings, but has a a lighter, hands-on approach that is perfect for shorter courses and additional reading.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Alan Charlesworth
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 20-11-2014
Første udgivelsesår 2014
Illustrationer 10 Tables, black and white; 56 Line drawings, black and white; 1 Halftones, black and white; 57 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 250
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 250 pages, 10 Tables, black and white; 56 Line drawings, black and white; 1 Halftones, black and whi
Mål 233 x 155 x 14
ISBN-13 / EAN-13 9780415856171