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Forretningsstrategier
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Organizing Marketing and Sales: Mastering Contemporary B2B Challenges (Bog, Hardback, Engelsk)Organizing Marketing and Sales offers case studies to demonstrate in detail the kinds of challenges faced by multinational, multiproduct firms. It also draws upon theoretical perspectives in order to examine contemporary challenges in marketing and sales organization.
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Exploring the Culture of Open Innovation: Towards an Altruistic Model of Economy (Bog, Hardback, Engelsk)Acclaimed entrepreneurship and innovation scholar Piero Formica, along with a strong and diverse cast of international contributors, explore the world of Open Innovation in this volume.
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Entrepreneurship, Innovation, and Platforms (Bog, Hardback, Engelsk)Despite recent advances in our understanding of how innovation and entrepreneurship impact the creation and appropriation of value, numerous questions remain... Læs mere
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The Future of Corporate Universities: How Your Company Can Benefit from Value and Performance-Driven Organisational Development (Bog, Hardback, Engelsk)The corporate university is now a highly advanced real-time process for... Læs mere
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The Emerald Handbook of Management and Organization Inquiry (Bog, Hardback, Engelsk)The Emerald Handbook of Management and Organization Inquiry provides new and innovative insights into the field of management and organization... Læs mere
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Handbook of Strategic Recruitment and Selection: A Systems Approach (Bog, Hardback, Engelsk)This theory-based text with unique features that distinguish it from other books in the field. The inclusion of a strategic component... Læs mere
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Advances in Mergers and Acquisitions (Bog, Hardback, Engelsk)This volume explores a range of issues that include: mergers waves, roll-up acquisitions, hostile takeovers, M&A experience, and decision-making, corporate governance, and innovation in mergers and acquisitions.
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Advancing Methodological Thought and Practice (Bog, Hardback, Engelsk)The 12th edition of Research Methodology in Strategy and Management explores cutting-edge methodological approaches to the study of organizations, managers, and strategy, and provides ‘how to’ guides to apply these approaches.
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Go-to-Market Strategies for Women Entrepreneurs: Creating and Exploring Success (Bog, Hardback, Engelsk)This collection brings together leading scholars and practitioners with a variety of interests as related to women... Læs mere
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Global Aspects of Reputation and Strategic Management (Bog, Hardback, Engelsk)Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development,... Læs mere
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Disruptive Activity in a Regulated Industry: The Case of Telecommunications (Bog, Hardback, Engelsk)This book brings together the research on the effects of disruptive activity in a regulated industry, taking as its illustrative industry that of primarily mobile telecommunications. It provides case studies of both individual countries and international operators.
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Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent (Bog, Hardback, Engelsk)This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims... Læs mere
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