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- Administration af IT- og informationssystemer
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Salgsledelse og markedsføringsledelse
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Credit Management (Bog, Hardback, Engelsk)First Published in 2016. Routledge is an imprint of Taylor & Francis, an Informa company.
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Corporate Environmental Reporting: The Western Approach to Nature (Bog, Hardback, Engelsk)This book explores corporate environmental discourse by examining a sample of corporate environmental reports through the lens of environmental philosophy.
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Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia (Bog, Hardback, Engelsk)This innovative book connects the disciplines of participatory and development... Læs mere
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Corporate Behavior and Sustainability: Doing Well by Being Good (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Airline Marketing and Management (Bog, Hardback, Engelsk)Airline Marketing and Management examines the principles of marketing and demonstrates the ways in which these principles can be applied to today's airline industry. It... Læs mere
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Advanced Database Marketing: Innovative Methodologies and Applications for Managing Customer Relationships (Bog, Hardback, Engelsk)While the definition of database marketing hasn't changed, its meaning has become more vivid,... Læs mere
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Absolute Essentials of Strategic Marketing (Bog, Hardback, Engelsk)Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for students of marketing strategy. This book is valuable reading for marketing students around the world.
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The 4 A's of Marketing: Creating Value for Customer, Company and Society (Bog, Hardback, Engelsk)Includes bibliographical references and index.
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Whistleblowing, Communication and Consequences: Lessons from The Norwegian National Lottery (Bog, Hardback, Engelsk)Whistleblowing, Communication and Consequences offers the first in-depth analysis of the most publicized, and morally complex, case of whistleblowing in recent European history: the Norwegian national lottery, Norsk Tipping.
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The Violence-Free Workplace: A Blueprint for Utilizing Professional Security Officers to Prevent and Respond to Workplace Violence (Bog, Hardback, Engelsk)This book identifies the flawed principles, policies and personnel decisions that organizations use, and it provides practical solutions to address them.
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Transforming Relationship Marketing: Strategies and Business Models in the Digital Age (Bog, Hardback, Engelsk)Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing.
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Sustainability: A Key Idea for Business and Society (Bog, Hardback, Engelsk)The heightening impact of ecological and societal crises makes sustainability an increasingly urgent imperative, requiring a fundamental shift in how we understand and practice management and business.
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