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Salgsledelse og markedsføringsledelse
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Sustainable Markets for Sustainable Business: A Global Perspective for Business and Financial Markets (Bog, Paperback / softback, Engelsk)Today, sustainability risks and opportunities have become a global imperative and a megatrend for... Læs mere
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Social Sustainability for Business (Bog, Paperback / softback, Engelsk)This book demonstrates the need for a transformational change to the way businesses across the globe operate. What has become the standard accepted "business model"... Læs mere
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Sensory Marketing: Theoretical and Empirical Grounds (Bog, Paperback / softback, Engelsk)Sensory Marketing offers a global view of the use of senses in marketing strategy based on consumers' perception and behaviour. Integrating the... Læs mere
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The Routledge Handbook of Responsible Investment (Bog, Paperback / softback, Engelsk)This handbook will provide a prestige reference work which offers students and researchers an introduction to current scholarship and international structures in the expanding discipline of responsible investment.
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Relationship Management and the Management of Projects (Bog, Paperback / softback, Engelsk)This book is a much-needed guide to the process of enhancing these skills to boost both individual performance and project quality. Hedley Smyth... Læs mere
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Promoting Property: Insight, Experience and Best Practice (Bog, Paperback / softback, Engelsk)This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and technique.
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The Philosophy, Politics and Economics of Finance in the 21st Century: From Hubris to Disgrace (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Perspectives on Impact: Leading Voices On Making Systemic Change in the Twenty-First Century (Bog, Paperback / softback, Engelsk)This book offers a snapshot of how the ‘impact’ industry is tackling the complex, multi-dimensional challenges facing our world.
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Perspectives on Purpose: Leading Voices on Building Brands and Businesses for the Twenty-First Century (Bog, Paperback / softback, Engelsk)This book collects stories, best practices, case studies, and thought leadership from a diverse... Læs mere
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New Directions in the Sociology of Human Rights (Bog, Paperback / softback, Engelsk)This book expands and develops the sociology of human rights as a sub-field of sociology and of interdisciplinary human rights scholarship. It was published as a special issue of the International Journal of Human Rights.
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Marketing Management in Africa (Bog, Paperback / softback, Engelsk)This book focuses on strategies for developing consumer markets in Africa using concepts and techniques from marketing, entrepreneurship, and project management. The conceptual model is divided into four logical parts with cases and examples to facilitate practical application.
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Marketing Management: A Cultural Perspective (Bog, Paperback / softback, Engelsk)Culture pervades consumption and marketing activity in ways that potentially benefit marketing managers. This book provides a comprehensive account of... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage)
