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Bemærk: Kan ikke garanteres før jul.
Brand Storytelling: Put Customers at the Heart of Your Brand Story (Bog, Hardback, Engelsk)Learn how to engage consumers through emotive storytelling to humanize your brand and achieve business growth.
Status: Skaffevare (forvent 3 - 8 uger) -
Bemærk: Kan ikke garanteres før jul.
Paid Attention: Innovative Advertising for a Digital World (Bog, Hardback, Engelsk)Navigate the cluttered advertising attention marketplace with this bestselling guide that provides contemporary advertising ideas and models for marketing innovation.
Status: Skaffevare (forvent 3 - 8 uger) -
Bemærk: Kan ikke garanteres før jul.
Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns (Bog, Hardback, Engelsk)A practical, no-nonsense guide to digital marketing, giving readers all the information they need to feel confident engaging consumers online and implementing digital campaigns.
Status: Skaffevare (forvent 3 - 8 uger) -
Bemærk: Kan ikke garanteres før jul.
Branded Male: Marketing to Men (Bog, Hardback, Engelsk)Explore the evolution of marketing to men and the male consumer, branding and the marketing strategies used to reach the male market in areas such as technology and fashion.
Status: Skaffevare (forvent 3 - 8 uger) -
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
Sustainable Brand Leadership: How to Build a Lasting Legacy (Bog, Hardback, Engelsk)Sustainable Brand Leadership reveals in simple steps, how to cultivate a leadership system to nurture future fit brand management systems that... Læs mere
Levering: Kan forudbestilles (Forventes d. 30-01-2026) -
Bemærk: Kan ikke leveres før jul.
Corporate Advocacy: A Strategic Communications Approach (Bog, Hardback, Engelsk)This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, and strategic ways. It is an... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
Marketing and Psychology: Understanding Customer Behaviour with the ABC Approach (Bog, Hardback, Engelsk)This book explores how consumers behave by summarising relevant psychological theories and showing how these can be applied to... Læs mere
Levering: Kan forudbestilles (Forventes d. 19-01-2026) -
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
Strategic Brand Management: Surviving the Competitive Environment (Bog, Hardback, Engelsk)The book covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most... Læs mere
Levering: Kan forudbestilles (Forventes d. 05-01-2026) -
Bemærk: Kan ikke leveres før jul.
Emotional Intelligence and Public Relations: EQ is the New IQ (Bog, Hardback, Engelsk)Emotional Intelligence (EQ) has emerged as a critical soft skill in public relations, proven essential for performance, leadership, and fostering collaborative organizational cultures.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Bemærk: Kan ikke leveres før jul.
The Psychology of Public Relations: From Industry Practice to Societal Challenges of the Profession (Bog, Hardback, Engelsk)This book is the first to offer a comprehensive understanding of the role of psychology in public... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage) -
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From Marking Products to Marketing Brands: A Legal Perspective on the History of Brand Marketing (Bog, Hardback, Engelsk)This book examines the historical evolution from marking or branding products for ownership purposes to... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Bemærk: Kan ikke leveres før jul.
Advances in Advertising Research XIII: Frontiers of Advertising: Re-considering Its Shapes and Forms (Bog, Hardback, Engelsk)This book provides insights into modern advertising's evolving landscape, revealing how digital innovation and social media have transformed communication strategies and consumer engagement.
Levering: Skaffevare (forvent 14 - 30 hverdage)
