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This book examines the creative exchanges between architects, artists and intellectuals, from the Early Renaissance to the beginning of the Enlightenment, in the forging of relationships between architecture and emerging concepts of language in early modern in Italy.
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"Focusing on contexts of accelerated economic and political reform, this volume critically examines the role of slogans in the contemporary projects of populist mobilization, neoliberal governance and civic subversion"--
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This handbook provides an accessible and comprehensive overview of this growing body of research. It is key reading for those studying linguistic... Læs mere
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The Routledge Handbook of Arabic Sociolinguistics comprises 22 chapters encompassing various aspects in the study of Arabic dialects within their sociolinguistic context.
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The book examines the status of Hong Kong English in light of attitudes towards Cantonese, English, and Putonghua, providing a deeper... Læs mere
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Pragmatic Variation in Service Encounter Interactions across the Spanish-Speaking World expands the study of service encounter interactions into new face-to-face and digital contexts and new (sub)varieties of Spanish.
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This monograph takes up recent advances in social network methods in sociology, together with data on economic segregation, in order to build a quantitative analysis of the class and network effects implicated in vowel change in a Southern American city.
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Lexical Borrowing and Deborrowing in Spanish in New York City provides a sociodemographic portrait of lexical borrowing in Spanish in New York City.
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This book provides a comprehensive account of language management and planning at Confucius Institutes in the UK, implementing an ethnographic approach grounded in language management theory.
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This book helps readers to use language to improve brand value and influence consumer behavior. Students will learn why brand language matters in marketing, and how to build a brand strategy that exploits the richness and complexity of language.
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Introducing Multilingualism is a comprehensive and user-friendly introduction to the dynamic field of multilingualism.