Corporate Strategy in Construction: Understanding Today's Theory and Practice (Bog, Paperback / softback, Engelsk)
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Corporate Strategy in Construction: Understanding Today's Theory and Practice (Bog, Paperback / softback, Engelsk)

Af: Steven (University of Central England in Birmingham) McCabe

Corporate Strategy in Construction: Understanding Today's Theory and Practice

Forlag: John Wiley and Sons Ltd

  • Type: Bog
  • Format: Paperback / softback
  • Sprog: Engelsk Sprog: Engelsk
  • ISBN-13: 9781405159128
  • Udgivelsesdato: 16-03-2010
  • Første udgivelsesår: 2010
  • Originalsprog: United Kingdom
  • Sideantal: 336
  • Indbinding: Paperback / softback
  • Forlag: John Wiley and Sons Ltd
  • Sideoplysninger: 336 pages
  • Mål: 244 x 173 x 18

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Beskrivelse

This book draws together the main elements of strategic theory and relates them to contemporary construction. It will help students understand what strategic management involves and how it is possible to develop a proactive approach to managing of key resources such as people and technology.

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