Doing Marketing Research: Alternative Methods for Market Sensing (Bog, Paperback / softback, Engelsk)
  1. Forside
  2. Bøger
  3. Engelske bøger
  4. Salgsledelse og markedsføringsledelse
  5. Markedsundersøgelser
  6. Forretningsstrategier
  7. Doing Marketing Research: Alternative Methods for Market Sensing

Doing Marketing Research: Alternative Methods for Market Sensing

(Bog, Paperback / softback, Engelsk)
Forlag: Taylor & Francis Ltd

Bemærk: Kan leveres før jul.

Når du handler på WilliamDam.dk, betaler du den pris du ser.

  • Ingen gebyrer
  • Ingen abonnementer
  • Ingen bindingsperioder

Relaterede kategorier

Forretningsstrategier Markedsundersøgelser Salgsledelse og markedsføringsledelse
  = Emner / kategorier
  = Sektioner / guides
  = Specialsider
  = Kampagner

Beskrivelse

Traditional research methods in marketing can be illuminating, but all too often fail to provide the depth of understanding that organisations need to anticipate market needs. Doing Marketing Research enables researchers to get greater depth and meaning from their research and organisations to make smarter strategic decisions.

Læsernes anmeldelser (0)

Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 31-03-2025
Første udgivelsesår 2025
Illustrationer 22 Tables, black and white; 18 Line drawings, black and white; 13 Halftones, black and white; 31 Illustrations, black and white
Fagredaktør Alison (University of Derby Lawson, Charles Hancock
Originalsprog United Kingdom
Sideantal 250
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 250 pages, 22 Tables, black and white; 18 Line drawings, black and white; 13 Halftones, black and wh
Mål 174 x 245 x 19
ISBN-13 / EAN-13 9781032972244