Entertainment-Education: A Communication Strategy for Social Change

(Bog, Paperback / softback, Engelsk)
Forfattere: Arvind Singhal, Everett (University of New Mexico) Rogers

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Beskrivelse

This volume focuses on the development of entertainment-education - using the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. The authors identify ethical and other problems that accompany this approach to social change.

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Alle detaljer

Forlag Taylor & Francis Inc
Forfattere Arvind Singhal, Everett (University of New Mexico) Rogers
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 01-07-1999
Første udgivelsesår 1999
Serie Routledge Communication Series
Originalsprog United States
Sideantal 280
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 280 pages
Mål 227 x 153 x 16
ISBN-13 / EAN-13 9780805833508