Miriam J. Johnson Forfatter
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Books and Social Media: How the Digital Age is Shaping the Printed Word (Bog, Hardback, Engelsk)
Questioning what we always thought we knew about what makes a book, and traditional publishing channels, this book will be of interest to anyone studying or researching publishing, book history, print cultures, digital and contemporary literatures.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Social Media Marketing for Book Publishers (Bog, Hardback, Engelsk)
Providing a concise toolbox for publishing professionals and students of publishing, this book explores skills needed to master the key elements of social media marketing and therefore stay relevant in this ever-competitive industry.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Pop Culture Marketing in the Publishing Industry: "Good Luck, Babe!" (Bog, Hardback, Engelsk)
This comprehensive study examines how UK publishers leverage pop culture across TikTok and Instagram, analysing over 1,000 posts from sixteen publishers during twelve months.
Levering: Skaffevare (forvent 14 - 30 hverdage)
