Kogan Page Ltd Forlag
Format : Alle Sprog : Alle Type : Alle
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Brand Sense: Sensory Secrets Behind the Stuff We Buy (bog, paperback / softback, engelsk)
From the 'new car' aroma to the crunch of Kellog's cornflakes, understand how to appeal to the neglected senses: touch, taste and smell, and enter the new frontier of branding.
Levering: 6 - 9 hverdage -
Agile Change Management: A Practical Framework for Successful Change Planning and Implementation (bog, paperback / softback, engelsk)
Develop the skills of an effective and agile change manager and deliver long-term, sustainable change with the second edition of this practical guide.
Levering: 6 - 9 hverdage -
Digital Darwinism: Surviving the New Age of Business Disruption (bog, paperback / softback, engelsk)
Learn to face the chaos in the new era of disruption with this exhilarating and at times provocative account of digital transformation.
Levering: 6 - 9 hverdage -
How to Write Effective Business English: Your Guide to Excellent Professional Communication (bog, paperback / softback, engelsk)
Express yourself clearly and confidently at work with this practical guide to written business English and global business English, for native and non-native speakers alike.
Levering: 6 - 9 hverdage -
How to Future: Leading and Sense-making in an Age of Hyperchange (bog, paperback / softback, engelsk)
Adapt, embrace uncertainties and create more resilient business strategies by mastering the futuring mindset.
Levering: 6 - 9 hverdage -
Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability (bog, paperback / softback, engelsk)
Gain insight from the growing field of neuroaesthetics, demonstrating how they can be applied to the most popular types of content, and used to improve customer engagement and profit.
Levering: 6 - 9 hverdage -
Making Sense of Change Management: A Complete Guide to the Models, Tools and Techniques of Organizational Change (bog, paperback / softback, engelsk)
Master the models, tools and techniques of successful change management with this definitive text.
Levering: 6 - 9 hverdage -
Get a Life!: Creating a Successful Work-Life Balance (bog, paperback / softback, engelsk)
Be happy and rested, fulfilled and successful, and stop work from taking over your life with this practical and handy guide to creating a work-life balance that works for you.
Levering: 6 - 9 hverdage -
Career Fear (and how to beat it): Get the Perspective, Mindset and Skills You Need to Futureproof your Work Life (bog, paperback / softback, engelsk)
Futureproof your skills and take control of your career path with this smart and practical guide to surviving and thriving in an era of disruption.
Levering: 6 - 9 hverdage -
Supply Chain Disruption: Aligning Business Strategy and Supply Chain Tactics (bog, paperback / softback, engelsk)
Create competitive advantage by successfully building technological disruption into your supply chains and implementing a new strategic roadmap.
Levering: 6 - 9 hverdage -
Global Brand Management: A Guide to Developing, Building & Managing an International Brand (bog, paperback / softback, engelsk)
Hone your understanding of international brand management with this textbook, showcasing why it's critical for all brands to develop elasticity and adapt to different territories, audiences and contexts.
Levering: 6 - 9 hverdage -
Agile HR: Deliver Value in a Changing World of Work (bog, paperback / softback, engelsk)
Use this practical guide to develop an agile HR function that drives performance, reduces costs, saves time and supports overall business goals.
Levering: 6 - 9 hverdage
