Marketing to Libraries for the New Millennium: Librarians, Vendors, and Publishers Re... (Bog, Paperback / softback, Engelsk)

Marketing to Libraries for the New Millennium: Librarians, Vendors, and Publishers Review the Landmark Third Industry-Wide Survey of the Library Marketing Practices and Trends

(Bog, Paperback / softback, Engelsk)

Forlag: Scarecrow Press

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Beskrivelse

Based on the all-day program, 'Marketing to Libraries for the Millennium,' sponsored by the AAP/ALCTS Joint Committee, leading figures identify and respond to the challenges of maintaining a foot in both print and electronic worlds.

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Alle detaljer

Forlag Scarecrow Press
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 10-06-2002
Første udgivelsesår 2002
Serie ALCTS Papers on Library Technical Services and Collections
Fagredaktør Hendrik Edelman, Robert P. Holley
Originalsprog United States
Sideantal 216
Indbinding Paperback / softback
Forlag Scarecrow Press
Sideoplysninger 216 pages
Mål 229 x 151 x 17
ISBN-13 / EAN-13 9780810842717