Forventes på lager: 22-12-2021
This book seeks to draw a comprehensive picture of influencer collaborations from a strategic communication perspective. It tackles strategic influencer communication from multi-disciplinary perspectives, from varying actor foci, and from different methodological frameworks and methods.
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 22-12-2021 |
| Første udgivelsesår | 2021 |
| Fagredaktør | Nils S. (Universitat Tubingen) Borchers |
| Originalsprog | United Kingdom |
| Sideantal | 136 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 136 pages |
| Mål | 229 x 261 x 16 |
| ISBN-13 / EAN-13 | 9781032019802 |