The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism (Bog, Paperback / softback, Engelsk)
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The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

(Bog, Paperback / softback, Engelsk)
Forfatter: Thomas Frank
The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism
Forlag: The University of Chicago Press

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An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.

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Forlag The University of Chicago Press
Forfatter Thomas Frank
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 01-12-1998
Første udgivelsesår 1998
Illustrationer 19 halftones, 8 tables
Originalsprog United States
Sideantal 322
Indbinding Paperback / softback
Forlag The University of Chicago Press
Sideoplysninger 322 pages
Mål 159 x 229 x 18
ISBN-13 / EAN-13 9780226260129