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The Golden Age of Data: Media Analytics in Study & Practice

(Bog, Hardback, Engelsk)
The Golden Age of Data: Media Analytics in Study & Practice
Forlag: Taylor & Francis Ltd

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Beskrivelse

This book summarizes the current state of legacy media analysis and social media analytics. Topics covered include the evolution of media technologies, the teaching of media measurement and analytics, and the use of media analytics to answer meaningful questions, drive content creation, and engage with audiences, and more.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 28-11-2019
Første udgivelsesår 2019
Serie Electronic Media Research Series
Illustrationer 8 Tables, black and white; 63 Halftones, black and white; 63 Illustrations, black and white
Fagredaktør Don Grady
Originalsprog United Kingdom
Sideantal 278
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 278 pages, 8 Tables, black and white; 63 Halftones, black and white; 63 Illustrations, black and whi
Mål 158 x 234 x 24
ISBN-13 / EAN-13 9780367227913