Advertising and the Transformation of Screen Cultures
(Bog, Paperback / softback, Engelsk)
Forlag:
Amsterdam University Press
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9789462989153
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Beskrivelse
Abandoning a conventional delineation of fields by medium, country, or period, this book suggests a lateral view. It charts the audiovisual history of advertising by focussing on objects , screens , practices (production, marketing), and intermediaries . In this way, the book develops new historical, methodological, and theoretical perspectives.
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Alle detaljer
| Forlag | Amsterdam University Press |
| Forfattere | Bo Florin, Patrick Vonderau, Yvonne Zimmermann |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 01-07-2021 |
| Første udgivelsesår | 2021 |
| Serie | Film Culture in Transition |
| Illustrationer | 140 Illustrations, black and white |
| Originalsprog | Netherlands |
| Sideantal | 338 |
| Indbinding | Paperback / softback |
| Forlag | Amsterdam University Press |
| Sideoplysninger | 338 pages |
| Mål | 157 x 235 x 23 |
| ISBN-13 / EAN-13 | 9789462989153 |