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Forventes på lager: 15-05-2018
Distance Still Matters is an influential Harvard Business Review article. In this work, Ghemawat proposes the CAGE distance framework that allows firms to consider four dimensions of international distance (cultural, administrative, geographic, and economic) when planning global expansion.
| Forlag | Macat International Limited |
| Forfattere | Alessandro Giudici, Marianna Rolbina |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 15-05-2018 |
| Første udgivelsesår | 2018 |
| Serie | The Macat Library |
| Originalsprog | United Kingdom |
| Sideantal | 112 |
| Indbinding | Paperback / softback |
| Forlag | Macat International Limited |
| Sideoplysninger | 112 pages |
| Mål | 199 x 129 x 7 |
| ISBN-13 / EAN-13 | 9781912453009 |