Automotive Management: Navigating the next decade of auto industry transformation
(Bog, Paperback / softback, Engelsk)
Forlag:
De Gruyter
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9783110489309
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Beskrivelse
Highlights the trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries. This book provides the link between science and business practice in the automotive industry. It points out the entire business orientated automotive value chain.
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Alle detaljer
| Forlag | De Gruyter |
| Forfattere | Jens Diehlmann, Joachim Hacker |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 2nd ed. |
| Udgivelsesdato | 20-06-2016 |
| Første udgivelsesår | 2016 |
| Originalsprog | Germany |
| Sideantal | 288 |
| Indbinding | Paperback / softback |
| Forlag | De Gruyter |
| Sideoplysninger | 288 pages |
| Mål | 240 x 170 |
| ISBN-13 / EAN-13 | 9783110489309 |