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A concise, intuitive monograph that demystifies statistical sampling theory—especially as applied to elections and survey research—using real-world examples, simulations, and Excel-based tools. It’s designed to be accessible to readers with only high school algebra.
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This book is a collection of empirical and theoretical research papers on "Theory and Practice in Management and Organisation Studies," written by researchers from various universities. The book is aimed at educators, researchers, and students interested in this field.
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This is how Rugby really works
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Apply the tools and techniques of text analytics with ease and add value to your company by understanding its key approaches and the business reality behind them.
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Transform enterprise Big Data into valuable assets with this comprehensive guide to data analysis, data engineering, algorithm design and data architecture.
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Increase adoption and usage of data analytics with a step-by-step agile process to gain stakeholder buy-in and create actionable business value.
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Put the consumer back into the heart of your campaigns with this bestselling guide to user experience and research, offering practical and straightforward advice on the most up-to-date research methods.
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Cut through the hype and decide on a digital roadmap for your organization with this practical, step-by-step guide to delivering successful digital transformation.
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Translate data into value for your business with this strategic guide to identifying, communicating and developing data solutions and opportunities.
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Retain competitive advantage, counter threats and create new opportunities for your organization with this authoritative guide to digital transformation for established organizations.
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Learn to use analytics more effectively, convert data into value and facilitate smarter and better decision-making for your organization.
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Understand how to structure your organization to make the best use of business data to drive company performance.