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We are all aware of social media and how it is seamlessly integrated into our private and public lives as everyday users, but this book aims to provide a deeper understanding of social media by asking questions about its place in our society, our culture and our economy.
Rhetorical Criticism presents a well-grounded accessible introduction to the basics of rhetorical criticism and theory that stresses criticism as an art and... Læs mere
The second edition of the Routledge Handbook of Public Diplomacy, co-edited by two leading scholars in the international relations subfield of public diplomacy, focuses on the new global landscape of public diplomacy that has taken shape in the decade since the first edition.
Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture.
Communication: Embracing Difference, 5e, provides the fundamentals of communication theory in accessible terms and emphasizes the practical application of... Læs mere
These new essays by leading scholars examine some famous and less well-known instances of polemical encounters.
Why is everyone so angry online? Pastor and former radio host Douglas Bursch provides a spiritual examination of why social media... Læs mere
This book presents a fine-grained analysis of how the rhetorical and social aspects of rape culture and patriarchy lead to a pattern of sexual... Læs mere
This book analyzes online consumer management, a practice in which customers monitor, report on, and... Læs mere