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This book studies Chinese opposites. It uses a large corpus (GigaWord) to trace the behavior of opposite pairings’ co-occurrence, focusing on the following... Læs mere
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This book concerns two focus particles (jiu, dou) and wh-expressions (shenme = ‘what’, na geren = ‘which person’) in Mandarin... Læs mere
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Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response.
Bemærk: Kan ikke leveres før jul.
Many vocabulary items that foreign language learners encounter involve figurative extensions of meaning. To understand figurative speech, learners often... Læs mere
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Many attack pop culture as a crude 'sexual' and 'celebrity-based' culture that is purportedly bringing about the end of moral values. Renowned semiotician Marcel Danesi adds his signature insight to the debate by delving deep into pop culture through a consideration of symbols.
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
This book reflects the chronological changes in Chinese cultural values, social relations, economy and politics by critically analyzing the Chinese advertising discourse.
Bemærk: Kan ikke leveres før jul.
This book explores how fan practices, such as fan art and fan fiction, and linguistic landscapes –... Læs mere
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This book provides a cross-cultural analysis of how religious symbols function from a theological and philosophical perspective.
Bemærk: Kan ikke leveres før jul.