Brands, Competition Law and IP (Bog, Hardback, Engelsk)
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Brands, Competition Law and IP

(Bog, Hardback, Engelsk)
Brands, Competition Law and IP
Forlag: Cambridge University Press

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Beskrivelse

Brands and brand management have become a central feature of the modern economy. Yet, the reality of modern branding is not adequately taken into account in the law. This volume begins the process of broadening the legal understanding of brands by explaining what brands are and how they function.

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Alle detaljer

Forlag Cambridge University Press
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 20-07-2015
Første udgivelsesår 2015
Illustrationer 6 Tables, black and white; 2 Line drawings, unspecified
Fagredaktør Deven R. (Georgia Institute of Technology) Desai, Ioannis (University College London) Lianos, Spencer Weber (Loyola University Waller
Originalsprog United Kingdom
Sideantal 282
Indbinding Hardback
Forlag Cambridge University Press
Sideoplysninger 282 pages, 6 Tables, black and white; 2 Line drawings, unspecified
Mål 235 x 159 x 20
ISBN-13 / EAN-13 9781107103467