Breaking Through: Implementing Customer Focus in Enterprises
(Bog, Paperback / softback, Engelsk)
Forlag:
Palgrave Macmillan
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781349517626
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Beskrivelse
In this book the author brings together distinctive and cutting edge work based upon her own research and work with leading companies in the overlapping areas of strategy, marketing and innovation to provide a new and dynamic model to implement customer focus in enterprizes.
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| Forlag | Palgrave Macmillan |
| Forfatter | S. Vandermerwe |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 1st ed. 2004 |
| Udgivelsesdato | 04-06-2004 |
| Første udgivelsesår | 2004 |
| Illustrationer | XIII, 209 p. |
| Originalsprog | United Kingdom |
| Sideantal | 209 |
| Indbinding | Paperback / softback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 209 pages, XIII, 209 p. |
| Mål | 215 x 139 x 16 |
| ISBN-13 / EAN-13 | 9781349517626 |