Broadcast Pharmaceutical Advertising in the United States: Primetime Pill Pushers (Bog, Paperback / softback, Engelsk)
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Broadcast Pharmaceutical Advertising in the United States: Primetime Pill Pushers

(Bog, Paperback / softback, Engelsk)
Forfatter: Janelle Applequist
Broadcast Pharmaceutical Advertising in the United States: Primetime Pill Pushers
Forlag: Bloomsbury Publishing PLC

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Beskrivelse

This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfatter Janelle Applequist
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 31-10-2018
Første udgivelsesår 2018
Illustrationer 12 Tables
Originalsprog United States
Sideantal 168
Indbinding Paperback / softback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 168 pages, 12 Tables
Mål 151 x 229 x 13
ISBN-13 / EAN-13 9781498539531