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Business Model Innovation: Strategic and Organizational Issues for Established Firms

(Bog, Paperback / softback, Engelsk)
Forfatter: Constantinos (London Business School) Markides
Business Model Innovation: Strategic and Organizational Issues for Established Firms
Forlag: Cambridge University Press

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This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

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Alle detaljer

Forlag Cambridge University Press
Forfatter Constantinos (London Business School) Markides
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 29-06-2023
Første udgivelsesår 2023
Serie Elements in Business Strategy
Illustrationer Worked examples or Exercises
Originalsprog United Kingdom
Sideantal 70
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 70 pages, Worked examples or Exercises
Mål 152 x 229 x 6
ISBN-13 / EAN-13 9781108995054