Current Issues in Political Marketing (Bog, Paperback / softback, Engelsk) af Jennifer Lees-Marshment
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Current Issues in Political Marketing

(Bog, Paperback / softback, Engelsk)
Forfattere: Jennifer Lees-Marshment, Walter W Wymer Jr
Current Issues in Political Marketing
Forlag: Taylor & Francis Inc

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Non-profit organisationer Politiske kampagner og politisk reklame
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Beskrivelse

Presents research findings from academics working in political science, advertising and management, and experts, who provide guidance on how to make a non-profit organisation work efficiently. This book helps develop strategies that make use of limited resources, as non-profit organisations face competition in the struggle for government funding.

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Alle detaljer

Forlag Taylor & Francis Inc
Forfattere Jennifer Lees-Marshment, Walter W Wymer Jr
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 04-05-2006
Første udgivelsesår 2006
Originalsprog United States
Sideantal 328
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 328 pages
Mål 210 x 148
ISBN-13 / EAN-13 9780789024381