E-Commerce and Financial Services in Asia: The Expansion and Globalization of Alibaba... (Bog, Hardback, Engelsk)
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E-Commerce and Financial Services in Asia: The Expansion and Globalization of Alibaba, Coupang and SoftBank

(Bog, Hardback, Engelsk)
E-Commerce and Financial Services in Asia: The Expansion and Globalization of Alibaba, Coupang and SoftBank
Forlag: Taylor & Francis Ltd

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This book looks at the drivers in the emergence, development and internal and global expansion of Asian e-commerce businesses. It tackles the problems inherent in the globalization strategy of a Japanese financial services firm operating in the e-commerce sector.

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Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 18-10-2024
Første udgivelsesår 2024
Fagredaktør Gerhard Kling, Ingyu (Kansai Gaidai University Oh, Chris (Cass Business School Rowley
Originalsprog United Kingdom
Sideantal 204
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 204 pages
Mål 246 x 174
ISBN-13 / EAN-13 9781032856704