e-Consumers in the Era of New Tourism (Bog, Hardback, Engelsk)

e-Consumers in the Era of New Tourism

(Bog, Hardback, Engelsk)



Bemærk: Kan ikke leveres før jul.

Når du handler på WilliamDam.dk, betaler du den pris du ser.

  • Ingen gebyrer
  • Ingen abonnementer
  • Ingen bindingsperioder

Beskrivelse

This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism.

Læsernes anmeldelser (0)

Alle detaljer

Forlag Springer Verlag, Singapore
Type Bog
Format Hardback
Sprog Engelsk
Udgave 1st ed. 2016
Udgivelsesdato 21-01-2016
Første udgivelsesår 2016
Serie Managing the Asian Century
Illustrationer 5 Illustrations, color; 12 Illustrations, black and white; X, 139 p. 17 illus., 5 illus. in color.
Fagredaktør Erkan Sezgin
Originalsprog Singapore
Sideantal 139
Indbinding Hardback
Forlag Springer Verlag, Singapore
Sideoplysninger 139 pages, 5 Illustrations, color; 12 Illustrations, black and white; X, 139 p. 17 illus., 5 illus.
Mål 235 x 155
ISBN-13 / EAN-13 9789811000850