Emerging Market Multinationals: Managing Operational Challenges for Sustained Interna... (Bog, Paperback / softback, Engelsk)
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Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth

(Bog, Paperback / softback, Engelsk)
Forfattere: Alvaro (Northeastern University Cuervo-Cazurra, William (Florida International University) Newburry, Seung Ho Park
Emerging Market Multinationals: Managing Operational Challenges for Sustained International Growth
Forlag: Cambridge University Press

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Beskrivelse

This book examines the challenges faced by emerging market multinationals as they seek to develop their international operations. The authors seamlessly combine academic analyses with real-world cases from a range of emerging market multinationals to offer actionable solutions to some of the most commonly observed difficulties of internationalization.

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Alle detaljer

Forlag Cambridge University Press
Forfattere Alvaro (Northeastern University Cuervo-Cazurra, William (Florida International University) Newburry, Seung Ho Park
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 17-03-2016
Første udgivelsesår 2016
Illustrationer 10 Tables, black and white; 3 Line drawings, unspecified
Originalsprog United Kingdom
Sideantal 230
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 230 pages, 10 Tables, black and white; 3 Line drawings, unspecified
Mål 154 x 229 x 20
ISBN-13 / EAN-13 9781107421523