Exhibitions, Trade Fairs and Industrial Events (Bog, Hardback, Engelsk)
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Exhibitions, Trade Fairs and Industrial Events

(Bog, Hardback, Engelsk)
Exhibitions, Trade Fairs and Industrial Events
Forlag: Taylor & Francis Ltd

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Beskrivelse

This book is the first to take an in-depth examination of the breadth and scope of exhibitions, trade fairs and other industrial events as a marketing tool or channel. Offering a wide range of international case studies, the book will appeal to students and researchers in cultural studies, history, tourism and sociology.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 25-09-2017
Første udgivelsesår 2017
Serie Routledge Advances in Event Research Series
Illustrationer 10 Tables, black and white; 39 Halftones, black and white; 39 Illustrations, black and white
Fagredaktør Warwick Frost, Jennifer Laing
Originalsprog United Kingdom
Sideantal 230
Indbinding Hardback
Forlag Taylor & Francis Ltd
Serieredaktør Warwick Frost, Jennifer Laing
Sideoplysninger 230 pages, 10 Tables, black and white; 39 Halftones, black and white; 39 Illustrations, black and wh
Mål 161 x 241 x 22
ISBN-13 / EAN-13 9781138219359