From Soapbox to Soundbite: Party Political Campaigning in Britain since 1945 (Bog, Paperback / softback, Engelsk)

From Soapbox to Soundbite: Party Political Campaigning in Britain since 1945

(Bog, Paperback / softback, Engelsk)
Forfatter: M. Rosenbaum

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Beskrivelse

This is the first book to examine in detail the dramatic transformation since 1945 in the campaign techniques used by political parties. Organised according to a clear thematic structure, it analyses the development of each element of electioneering as well as overall issues such as agenda setting and negative campaigning.

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Forlag Palgrave Macmillan
Forfatter M. Rosenbaum
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 14-01-1997
Første udgivelsesår 1997
Illustrationer XII, 315 p.
Originalsprog United Kingdom
Sideantal 315
Indbinding Paperback / softback
Forlag Palgrave Macmillan
Sideoplysninger 315 pages, XII, 315 p.
Mål 139 x 215 x 18
ISBN-13 / EAN-13 9780333619452