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Geodemographics, GIS and Neighbourhood Targeting

(Bog, Paperback / softback, Engelsk)
Forfattere: Richard (University of Bristol Harris, Peter (Target Market Consultancy Sleight, Richard Webber
Geodemographics, GIS and Neighbourhood Targeting
Forlag: John Wiley & Sons Inc

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Beskrivelse

Geodemographics: neighbourhood targeting and GIS provides both an introduction to and overview of the methods, theory and classification techniques that provide the foundation of neighbourhood analysis and commercial geodemographic products. Particular focus is given to the presentation and use of neighbourhood classification in GIS.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfattere Richard (University of Bristol Harris, Peter (Target Market Consultancy Sleight, Richard Webber
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 04-02-2005
Første udgivelsesår 2005
Serie Mastering GIS: Technol, Applications & Mgmnt
Originalsprog United States
Sideantal 320
Indbinding Paperback / softback
Forlag John Wiley & Sons Inc
Sideoplysninger 320 pages
Mål 231 x 152 x 19
ISBN-13 / EAN-13 9780470864142