Global Business Strategy (Bog, Paperback / softback, Engelsk)
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Global Business Strategy

(Bog, Paperback / softback, Engelsk)
Forfattere: Robin (South Bank University) John, Grazia (South Bank University) Ietto Gillies, Howard (South Bank University) Cox, Nigel (South Bank University) Grimwade
Global Business Strategy
Forlag: Cengage Learning EMEA

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Beskrivelse

Looks at the key elements in the operation and strategic development of international firms. Offering a comprehensive theoretical approach, together with wide-ranging cases to illustrate central issues, this text shows how international firms operate in the changing global environment, and how they make decisions for successful growth.

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Alle detaljer

Forlag Cengage Learning EMEA
Forfattere Robin (South Bank University) John, Grazia (South Bank University) Ietto Gillies, Howard (South Bank University) Cox, Nigel (South Bank University) Grimwade
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave New ed
Udgivelsesdato 26-12-1996
Første udgivelsesår 1996
Originalsprog United Kingdom
Sideantal 448
Indbinding Paperback / softback
Forlag Cengage Learning EMEA
Sideoplysninger 448 pages
Mål 22 x 188 x 246
ISBN-13 / EAN-13 9781861523525