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Global e-commerce: Impacts of National Environment and Policy

(Bog, Paperback / softback, Engelsk)
Global e-commerce: Impacts of National Environment and Policy
Forlag: Cambridge University Press

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Beskrivelse

Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners.

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Alle detaljer

Forlag Cambridge University Press
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 15-09-2011
Første udgivelsesår 2011
Illustrationer Worked examples or Exercises
Fagredaktør Kenneth L. (University of California Kraemer, Jason (University of California Dedrick, Nigel P. (University of Michigan Melville, Kevin (University of California Zhu
Originalsprog United Kingdom
Sideantal 468
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 468 pages, Worked examples or Exercises
Mål 228 x 152 x 29
ISBN-13 / EAN-13 9781107403468