How Cities Become Brands: Developing City Brands Purposefully and Thoughtfully (Bog, Paperback / softback, Engelsk)
  1. Forside
  2. Bøger
  3. Engelske bøger
  4. Bysamfund
  5. Urban økonomi
  6. Serviceindustri og turisme
  7. Sociologi
  8. Offentlig administration
  9. How Cities Become Brands: Developing City Brands Purposefully...

How Cities Become Brands: Developing City Brands Purposefully and Thoughtfully

(Bog, Paperback / softback, Engelsk)
Forfattere: Eric Hausler, Jurgen Hausler
How Cities Become Brands: Developing City Brands Purposefully and Thoughtfully
Forlag: Springer Fachmedien Wiesbaden

Bemærk: Kan ikke leveres før jul.

Når du handler på WilliamDam.dk, betaler du den pris du ser.

  • Ingen gebyrer
  • Ingen abonnementer
  • Ingen bindingsperioder

Relaterede kategorier

Bysamfund Offentlig administration Serviceerhverv Serviceindustri og turisme Sociologi Urban økonomi
  = Emner / kategorier
  = Sektioner / guides
  = Specialsider
  = Kampagner

Beskrivelse

Necessary background information is explained, numerous experiences are reported, and targeted city branding is inspired in a variety of ways.The dream of every brand maker: to develop a city into a strong city brand - perhaps even a myth.

Læsernes anmeldelser (0)

Alle detaljer

Forlag Springer Fachmedien Wiesbaden
Forfattere Eric Hausler, Jurgen Hausler
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 2024 ed.
Udgivelsesdato 27-03-2024
Første udgivelsesår 2024
Illustrationer 7 Illustrations, color; 1 Illustrations, black and white
Originalsprog Germany
Sideantal 226
Indbinding Paperback / softback
Forlag Springer Fachmedien Wiesbaden
Sideoplysninger 226 pages, 7 Illustrations, color; 1 Illustrations, black and white
Mål 235 x 155
ISBN-13 / EAN-13 9783658437756