Innovation and Product Management: A Holistic and Practical Approach to Uncertainty Reduction
(Bog, Hardback, Engelsk)
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9783642543753
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Beskrivelse
This book presents the fundamentals of innovation and product management and introduces the reader to a holistic process model with particular focus on innovation and uncertainty. This integrated consideration of innovation management and product innovation within an interdisciplinary approach represents a unique characteristic of this book.
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| Forlag | Springer-Verlag Berlin and Heidelberg GmbH & Co. KG |
| Forfattere | Kurt Gaubinger, Michael Rabl, Scott Swan, Thomas Werani |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2015 ed. |
| Udgivelsesdato | 25-09-2014 |
| Første udgivelsesår | 2014 |
| Serie | Springer Texts in Business and Economics |
| Illustrationer | 199 Illustrations, black and white |
| Originalsprog | Germany |
| Sideantal | 327 |
| Indbinding | Hardback |
| Forlag | Springer-Verlag Berlin and Heidelberg GmbH & Co. KG |
| Sideoplysninger | 327 pages, 199 Illustrations, black and white |
| Mål | 162 x 241 x 24 |
| ISBN-13 / EAN-13 | 9783642543753 |