Innovation Management: Effective strategy and implementation (Bog, Paperback / softback, Engelsk)

Innovation Management: Effective strategy and implementation

(Bog, Paperback / softback, Engelsk)
Forfattere: Keith (Cranfield School of Management Goffin, Rick (Cranfield School of Management Mitchell

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Beskrivelse

Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfattere Keith (Cranfield School of Management Goffin, Rick (Cranfield School of Management Mitchell
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 3 ed
Udgivelsesdato 04-11-2016
Første udgivelsesår 2016
Illustrationer 440 p.
Originalsprog United Kingdom
Sideantal 448
Indbinding Paperback / softback
Forlag Bloomsbury Publishing PLC
Sideoplysninger 448 pages
Mål 234 x 177 x 23
ISBN-13 / EAN-13 9781137373434