International Advertising Law: A Practical Global Guide, Second Edition (Bog, Hardback, Engelsk)
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International Advertising Law: A Practical Global Guide, Second Edition

(Bog, Hardback, Engelsk)
International Advertising Law: A Practical Global Guide, Second Edition
Forlag: Globe Law and Business Ltd

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The book covers key areas of advertising law such as local complaints procedures and enforcement, comparative advertising, influencer campaigns, sales promotions, ambush marketing, product placement, direct marketing and online behavioural advertising, and includes chapters from leading experts in 30 jurisdictions.

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Alle detaljer

Forlag Globe Law and Business Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2 New edition
Udgivelsesdato 31-03-2021
Første udgivelsesår 2021
Originalsprog United Kingdom
Sideantal 640
Indbinding Hardback
Forlag Globe Law and Business Ltd
Sideoplysninger 640 pages
Mål 240 x 160
ISBN-13 / EAN-13 9781787423909