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Forventes på lager: 26-07-2013
As globalization expands our markets across national boundaries, institutional innovation and experimentation is essential for countries to brand their products globally and develop internationally acclaimed products.
| Forlag | Palgrave Macmillan |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 26-07-2013 |
| Første udgivelsesår | 2013 |
| Serie | International Marketing and Management Research |
| Illustrationer | 12 Illustrations, black and white; XVI, 108 p. 12 illus. |
| Fagredaktør | A. Arora |
| Originalsprog | United Kingdom |
| Sideantal | 108 |
| Indbinding | Hardback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 108 pages, 12 Illustrations, black and white; XVI, 108 p. 12 illus. |
| Mål | 223 x 146 x 14 |
| ISBN-13 / EAN-13 | 9781137379078 |