International Sport Marketing: Issues and Practice (Bog, Hardback, Engelsk)

International Sport Marketing: Issues and Practice

(Bog, Hardback, Engelsk)

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Beskrivelse

This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 29-04-2019
Første udgivelsesår 2019
Serie Routledge Research in Sport Business and Management
Illustrationer 19 Tables, black and white; 18 Line drawings, black and white; 18 Illustrations, black and white
Fagredaktør Michel Desbordes, Andre Richelieu
Originalsprog United Kingdom
Sideantal 232
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 232 pages, 19 Tables, black and white; 18 Line drawings, black and white; 18 Illustrations, black an
Mål 163 x 242 x 15
ISBN-13 / EAN-13 9780367151096