Media Management and Economics Research in a Transmedia Environment

(Bog, Hardback, Engelsk)

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Beskrivelse

This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 15-05-2013
Første udgivelsesår 2013
Serie Electronic Media Research Series
Illustrationer 41 Tables, black and white
Fagredaktør Alan B. (University of North Texas Albarran
Originalsprog United Kingdom
Sideantal 278
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 278 pages, 41 Tables, black and white
Mål 235 x 167 x 21
ISBN-13 / EAN-13 9780415818155