Medical Travel Brand Management: Success Strategies for Hospitality Bridging Healthcare (H2H)
(Bog, Hardback, Engelsk)
Forlag:
Apple Academic Press Inc.
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781774637272
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Beskrivelse
Explores medical tourism in depth from a medical and hospitality operational management perspective. With the inclusion of case studies, it discusses why patients/tourists decide to travel for care, professional facilitators, countries and medical disciplines, hotel and spa designs, careers in medical tourism, etc.
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| Forlag | Apple Academic Press Inc. |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 27-10-2022 |
| Første udgivelsesår | 2022 |
| Serie | Advances in Hospitality and Tourism |
| Illustrationer | 57 Tables, black and white; 3 Line drawings, color; 35 Line drawings, black and white; 11 Halftones, color; 22 Halftones, black and white; 14 Illustrations, color; 57 Illustrations, black and white |
| Fagredaktør | Frederick J. DeMicco, Ali A. Poorani |
| Originalsprog | Canada |
| Sideantal | 476 |
| Indbinding | Hardback |
| Forlag | Apple Academic Press Inc. |
| Sideoplysninger | 476 pages, 57 Tables, black and white; 3 Line drawings, color; 35 Line drawings, black and white; 11 |
| Mål | 234 x 156 |
| ISBN-13 / EAN-13 | 9781774637272 |