Mexican Multinationals: Building Multinationals in Emerging Markets (Bog, Paperback / softback, Engelsk)
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Mexican Multinationals: Building Multinationals in Emerging Markets

(Bog, Paperback / softback, Engelsk)
Mexican Multinationals: Building Multinationals in Emerging Markets
Forlag: Cambridge University Press

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Beskrivelse

A guide for executives, consultants, researchers, and students to a better understanding of the actions taken by firms from mid-sized emerging markets to upgrade their capabilities and become successful multinationals. The insights are based on forty-one detailed comparative case studies of Mexican multinationals written by local industry experts.

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Alle detaljer

Forlag Cambridge University Press
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave New ed
Udgivelsesdato 24-03-2022
Første udgivelsesår 2022
Illustrationer Worked examples or Exercises; 4 Line drawings, black and white
Fagredaktør Alvaro (Northeastern University Cuervo-Cazurra, Miguel A. Montoya
Originalsprog United Kingdom
Sideantal 766
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 766 pages, Worked examples or Exercises; 4 Line drawings, black and white
Mål 153 x 228 x 44
ISBN-13 / EAN-13 9781108456104