Over the Horizon: Planning Products Today for Success Tomorrow

(Bog, Paperback / softback, Engelsk)
Forfattere: Bill (Direction Consultants Hollins, Gillian (Direction Consultants Hollins

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Beskrivelse

Much strategic guidance that is currently available on product and service development is still focused in the relatively short term. Companies must plan and be flexible if they are to survive and flourish in the future, but too many surrender to the necessity for a short--term healthy bottom--line in order to satisfy their shareholders.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfattere Bill (Direction Consultants Hollins, Gillian (Direction Consultants Hollins
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 22-06-1999
Første udgivelsesår 1999
Originalsprog United States
Sideantal 270
Indbinding Paperback / softback
Forlag John Wiley & Sons Inc
Sideoplysninger 270 pages
Mål 228 x 153 x 17
ISBN-13 / EAN-13 9780471987178