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Forventes på lager: 31-07-2018
This book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacinda Ardern elected Labour leader just 8 weeks before the election to become Prime Minister.
| Forlag | Birkhauser Verlag AG |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2018 ed. |
| Udgivelsesdato | 31-07-2018 |
| Første udgivelsesår | 2018 |
| Serie | Palgrave Studies in Political Marketing and Management |
| Illustrationer | 38 Illustrations, black and white; XVI, 158 p. 38 illus. |
| Fagredaktør | Jennifer Lees-Marshment |
| Originalsprog | Switzerland |
| Sideantal | 158 |
| Indbinding | Hardback |
| Forlag | Birkhauser Verlag AG |
| Sideoplysninger | 158 pages, 38 Illustrations, black and white; XVI, 158 p. 38 illus. |
| Mål | 210 x 148 |
| ISBN-13 / EAN-13 | 9783319942971 |