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Putting the Poor First: How Base-of-the-Pyramid Ventures Can Learn from Development Approaches

(Bog, Hardback, Engelsk)
Forfatter: Piera Waibel
Putting the Poor First: How Base-of-the-Pyramid Ventures Can Learn from Development Approaches
Forlag: Taylor & Francis Ltd

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Beskrivelse

Putting the Poor First examines the applicability of different elements in the bottom-up development literature to the innovation process of BoP ventures. It unveils connections between the two approaches and builds a theoretical base for its three in-depth case studies.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Piera Waibel
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 01-10-2012
Første udgivelsesår 2012
Originalsprog United Kingdom
Sideantal 244
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 244 pages
Mål 239 x 163 x 19
ISBN-13 / EAN-13 9781906093747