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Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising: The Case for Regulation

(Bog, Hardback, Engelsk)
Forfattere: Stephany De Scisciolo, Teresa L. Scheid
Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising: The Case for Regulation
Forlag: Bloomsbury Publishing PLC

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This book examines whether direct-to-consumer pharmaceutical advertising changed in response to recommendations made by the FDA in 2009 to enhance the informational and motivational value of advertising to be more accessible to minority populations and consequently work to reduce health disparities.

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Forlag Bloomsbury Publishing PLC
Forfattere Stephany De Scisciolo, Teresa L. Scheid
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 31-08-2018
Første udgivelsesår 2018
Illustrationer 4 BW Photos, 4 Graphs, 15 Tables
Originalsprog United States
Sideantal 140
Indbinding Hardback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 140 pages, 4 BW Photos, 4 Graphs, 15 Tables
Mål 231 x 159 x 15
ISBN-13 / EAN-13 9781498574167