Sales and Service Digital Transformation: The Arrival of CRM3.0 Era (Bog, Hardback, Engelsk) af Jun Yang

Sales and Service Digital Transformation: The Arrival of CRM3.0 Era

(Bog, Hardback, Engelsk)
Forfatter: Jun Yang

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Beskrivelse

This book provides a systematic and comprehensive introduction to CRM3.0 in the digital era, which includes innovation in sales and service theoretical systems, in digital tools and products, in value evaluation systems, and in support systems, combined with cases of enterprises.

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Forlag Springer Nature Switzerland AG
Forfatter Jun Yang
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 25-06-2025
Første udgivelsesår 2025
Illustrationer 135 Illustrations, color; 30 Illustrations, black and white
Originalsprog Switzerland
Sideantal 256
Indbinding Hardback
Forlag Springer Nature Switzerland AG
Sideoplysninger 256 pages, 135 Illustrations, color; 30 Illustrations, black and white
Mål 235 x 155
ISBN-13 / EAN-13 9789819659609