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Forventes på lager: 30-01-2016
Outlines a practical approach to shopper marketing in order to grow both revenue and brand equity. A story runs through the book in the first part of each chapter, so that it is easier to connect the theory and tools in the second part of each chapter, with a real-world scenario.
| Forlag | Business Expert Press |
| Forfatter | Paul Barnett |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 30-01-2016 |
| Første udgivelsesår | 2016 |
| Originalsprog | United States |
| Sideantal | 265 |
| Indbinding | Paperback / softback |
| Forlag | Business Expert Press |
| Sideoplysninger | 265 pages |
| Mål | 206 x 296 x 17 |
| ISBN-13 / EAN-13 | 9781631573576 |