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Forventes på lager: 13-06-2019
This book explains what affects the opinions posted online and how organizations can use social media data to inform their strategies.
| Forlag | Cambridge University Press |
| Forfattere | Wendy W. (University of Maryland Moe, David A. (Associate Professor of Marketing Schweidel |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 13-06-2019 |
| Første udgivelsesår | 2019 |
| Illustrationer | Worked examples or Exercises; 3 Tables, unspecified; 8 Line drawings, black and white |
| Originalsprog | United Kingdom |
| Sideantal | 204 |
| Indbinding | Paperback / softback |
| Forlag | Cambridge University Press |
| Sideoplysninger | 204 pages, Worked examples or Exercises; 3 Tables, unspecified; 8 Line drawings, black and white |
| Mål | 151 x 229 x 16 |
| ISBN-13 / EAN-13 | 9781108708029 |